Privacy Policy

Last update: August 2026

Welcome to Ninety nine. Your privacy is important to us. In this privacy policy, we explain how we collect, use, and share your personal data when you visit our website, buy something from us, or otherwise interact with us.

Please take a moment to read this policy carefully so that you know exactly what we do with your data.

WHO WE ARE

Ninety nine is responsible for the processing of your personal data as described in this privacy policy.

Company name: Ninety nine
Address: Kostvlies 33, Gasselte, The Netherlands
Email address: info@ninetyninethebrand.com
Website: https://ninetyninethebrand.com

Do you have any questions about this privacy policy or about how we handle your personal data? You can contact us at info@ninetyninethebrand.com.

CHANGES TO OUR PRIVACY POLICY

This policy may be amended from time to time, for example if our working methods change, if we start using new services or apps, or if new rules come into effect.

If anything changes, we will adjust the date at the top and ensure that the latest version can always be found here on the site.

If there is an important change, we will inform you in an appropriate way where necessary.

HOW AND WHY WE COLLECT YOUR DATA

In order to help you as best as possible – from delivering your order to improving your shopping experience – we collect certain data from and about you.

This data can come from you, from your use of our site or via third parties such as our payment partners.

Below you can read exactly what this means and what we use your data for.

WHAT WE COLLECT FROM YOU

  1. Data that you share with us. Think of:

  • Your name, email address, telephone number and address.

  • Your order information, such as billing and shipping addresses.

  • Account information, such as your username and password.

  • Everything you share with us through customer service, for example by email, chat or social media.

  • Information you share with us when requesting a return or exchange.

Some features on our website only work if you share certain information with us. You can of course choose not to do this, but then some parts may work to a limited extent.

  1. Data we collect automatically

When you visit our website, we automatically collect certain information about your use. We use cookies and similar technologies for this.

This way, we learn how you use our website, which pages you view, which device you use, and what your preferences are.

For certain cookies and similar technologies, we ask for your consent in advance. More information about this can be found in our cookie policy.

  1. Third party data

We work with partners such as Shopify (our webshop platform) and payment processors. They may process information needed to make your order, payment or delivery possible.

This may include:

  • Your payment details, such as information needed to process your bank or credit card payment.

  • Technical information when you come to our site via an advertisement or newsletter.

  • Analytics via cookies or similar technologies, when you have given your consent or when their use is otherwise legally permitted.

HOW WE USE YOUR DATA

We only use your data when we have a valid legal basis for doing so. Here are the main reasons:

  • To process your order:
    From payment to shipping – we use your data to ensure your order runs smoothly.
    We also use it to manage your account and communication around orders, returns, exchanges and refunds.

    Legal basis: performance of the contract.

  • For marketing and communications:
    If you have signed up for our marketing communications, we can keep you informed by email or text message about news, promotions, new collections and products that may be relevant to you.
    You can unsubscribe from this at any time.

    Legal basis: consent, where consent is legally required.

    Where permitted by law, we may also contact existing customers about similar products or services. You can always easily unsubscribe from these communications as well.

  • For security and fraud prevention:
    We take your security seriously. That's why we also use your information to protect our website, systems and your account from fraud, misuse and other unauthorised activities.

    Legal basis: legitimate interest.

  • For customer service and improvement of our services:
    Your feedback and contact moments with us help us to understand you better and to continuously improve our service.
    We may also use your data to analyse and improve our website and services.

    Legal basis: legitimate interest and/or consent, depending on the specific processing activity.

  • For our administration and legal obligations:
    We process certain data because we are legally required to do so, for example for our financial administration and tax obligations.

    Legal basis: legal obligation.

WHO WE SHARE YOUR DATA WITH

We only share your data when it is really necessary, when we have a valid legal basis for doing so, or when we are legally required to do so:

  • With service providers who help us (such as payment processors, parcel delivery companies, hosting providers or IT support).

  • With parties that help us with marketing and communication, where this is permitted or where you have given consent where required.

  • With parties that help us with customer service, returns or other parts of our services.

  • Within our own company, for example with colleagues from customer service or administration.

  • With government authorities when we are legally required to do so, for example due to a legal obligation or court order.

We never sell your personal data to other parties.

Where necessary, we make agreements with service providers about how they may process and protect your data.

CHILDREN

Our website is intended for adults. We do not knowingly collect personal data from children under the age of 16 where there is no valid legal basis for doing so.

If you as a parent or guardian notice that your child has shared personal data with us, please contact us. We will assess the situation and take appropriate measures, including deleting the information where appropriate and legally permitted.

SECURITY & RETENTION PERIOD

We do everything we can to keep your data safe. However, no system is 100% watertight.

We therefore also ask you to keep your account details safe.

We only keep your data for as long as necessary for the purpose for which it was collected, unless we are legally required to keep the data for longer.

The retention period therefore differs depending on the type of data. For example, order and invoice information may be retained for longer due to legal accounting and tax obligations.

Data that we use solely for marketing purposes is kept for as long as necessary for that purpose or until you withdraw your consent where the processing is based on consent.

YOUR RIGHTS

Depending on your situation, you may have the right to:

  • Access your personal data.

  • Correct inaccurate or incomplete data.

  • Request the deletion of your personal data.

  • Restrict the use of your personal data.

  • Object to the use of your personal data for certain purposes.

  • Withdraw your consent where the processing is based on consent.

  • Request or transfer your personal data to another party where applicable.

  • Object to the use of your personal data for direct marketing.

You can exercise these rights by contacting us using the details below.

To process your request and prevent misuse, we may ask you for additional information to verify your identity.

We will handle your request carefully and respond within the applicable legal timeframe.

DO YOU HAVE A COMPLAINT?

Let us know! We’ll be happy to work with you to resolve this.

You also always have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens), the Dutch supervisory authority for privacy and data protection.

For more information, please visit the website of the Dutch Data Protection Authority.

INTERNATIONAL TRANSFER

We work with partners who may operate in different countries, which means that your data may also be stored or processed outside of the European Economic Area (EEA).

Whenever personal data is transferred outside the EEA, we ensure that there is a valid legal basis and appropriate safeguards in place, such as an adequacy decision or appropriate contractual safeguards such as Standard Contractual Clauses.

This is always done in accordance with European privacy legislation and with appropriate security measures.

CONTACT US

Do you have any questions, concerns or do you want to exercise one of your rights?

You can always contact us via: info@ninetyninethebrand.com

Ninety nine is the responsible party for your data, unless stated otherwise.