Dressing up was never so easy
No more bra struggles with clothing designed to support you. Discover our premium Built-in Bra clothing, where elegance, comfort and confidence come together.
Our collection consists of premium basics and elegant women's clothing designed for women who value timeless style, a refined look and the perfect fit.
Best Sellers
Built-in Bra Top | Diana Long sleeve
- Regular price
- €69 EUR
- Regular price
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- Sale price
- €69 EUR
Built-in Bra Top | Diana Long sleeve
- Regular price
- €69 EUR
- Regular price
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- Sale price
- €69 EUR
Built-in Bra Dress | Julia
- Regular price
- €129 EUR
- Regular price
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- Sale price
- €129 EUR
Built-in Bra Top | Kate Long sleeve
- Regular price
- €49 EUR
- Regular price
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€69 EUR - Sale price
- €49 EUR
Built-in Bra Top | Diana
- Regular price
- €59 EUR
- Regular price
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- Sale price
- €59 EUR
Choose your Built-in support
Light | Soft cups
Our Soft cups are compatible with all of our Built-in Bra items and provide light, comfortable support for a natural look.
Available for cup sizes AA - F.
★ ★ ★ ★ ★
'I mainly wear the soft cups in the halter styles, and they’re great! The cups can also be used in the open-back styles. They look very natural. A great choice if you don’t want or need too much lift.'
Visible | Push-up cups
Our Push-up cups are compatible with our items featuring a supportive band. Thanks to their firm construction, they provide enhanced shape, extra support, and a visible lift.
Available for cup sizes AA - C.
★ ★ ★ ★ ★
'I have both the soft and the push-up cups. I like the push-up cups because they add a little more shape for a smaller cup size. Because of their firm structure, they make it look as though you’re wearing a bra.'
Firm | Extra supportive cups
Our Extra supportive cups are compatible with all of our items featuring a supportive band. Thanks to their firm structure, they provide enhanced shape and support while maintaining a natural look.
Available for cup sizes A - G.
★ ★ ★ ★ ★
'Thanks to the elastic band under the bust and the supportive cups in your own size, the top offers surprisingly good support. Perfect if you have a larger cup size or prefer plenty of support.'
The Wedding Guest Edit
Built-in Bra Dress | Julia
- Regular price
- €129 EUR
- Regular price
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- Sale price
- €129 EUR
Built-in Bra Dress | Sade
- Regular price
- €129 EUR
- Regular price
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- Sale price
- €129 EUR
Our Story
Why should we, as women, have to choose between elegance and comfort?
From open-back tops to halter dresses, and everything in between — we felt it could be different.
That’s how Ninety nine the brand was born: thé Built-in Bra brand.
Wardrobe pieces designed to give you exactly what you need as a woman.
Support, freedom, and elegance. Consciously and ethically produced in Portugal.
A place we’ve personally visited, because every detail has to feel right to us.
From every choice we make to the perfect finishing of each piece.