STEP ONE: CHOOSE QUALITY OVER QUANTITY
Choose for 2 ethical, quality pieces per month instead of 6 fast fashion items.
Tip from Emma: Think of cost per wear (the cost of a product divided by the number of times you wear it), instead of looking at the price tag only.
STEP TWO: STAY TRUE TO YOUR OWN STYLE
This way you will wear your items longer than one season!
Tip from Winke: Make a Pinterest board to better understand your own clothing style.
Match the pieces on your wishlist with your moodboard. Does it align? Then it’s a good choice!
STEP THREE: CHOOSE HEALTHY FABRICS
Aim for (natural) breathable fabrics as much as possible, as these are so much better for you–and for the world.
STEP FOUR: BUILD A TIMELESS BASIS & ADD SOME TREND
Build a timeless basis with neutral colors and classic fits, and refresh them with a few trendy & colorful pieces every season.
STEP FIVE: SORT OUT YOUR WARDROBE OFTEN
Clean out your wardrobe every season and put away the pieces that don’t align with your style, or don’t fit you anymore.
Tip from Sophie: Donate them and make space for new, timeless pieces that you truly love. This way, you slowly build your timeless dream wardrobe!
STEP SIX: MIX NEW PIECES WITH VINTAGE
Mix & match new pieces with vintage ones. Vintage styles are usually very timeless and made of good quality fabrics that last long.
Plus: they add so much character to your outfit.
STEP SEVEN: DRAW INSPIRATION FROM THE PAST
Iconic styles from the past will always return into today’s fashion, and will never go out of style.
STEP EIGHT: MAKE A LIST OF ETHICAL FASHION BRANDS
Do a small research and make a list of good quality, ethical fashion brands that you love. The next time you go shopping: check the brands on your list first before heading to the big fast fashion brands first!
Tip from Emma: Delete the shopping apps on your phone to stop falling for every trend & become more intentional about shopping.